0:00
/
0:00
Transcript

Do the weird thing... Always

Trust your own, sometimes odd, instincts.

Week of 03/05/19. I remember this video vividly. I always, to this day, get nervous when I’m about to release a video that is… well… odd. You could see I was floundering the previous week, stretching for ideas, trying trends, stagnating growth - all the above. Best thing I’ve found is to just relax, take a day to think, start to back off the accelerator and the creativity will flow. I still hadn’t developed my SYSTEM YET (don’t worry, I’ll share when I get there - I’ll probably do a big post about it, tbh).

Wait. What happened to that sweatshirt. I loved that one. Did I lose it? Also, what is the point of this jake. Why.

I’ve always said you gotta make 3 types of videos. 1. for your fans that understand your aesthetic. 2. something that could go viral and 3. Something for people who have no idea who you are. I don’t know which this.

Tiktok added photosets at this time. I found INCREDIBLE success with photo sets, partly because I could just duplicate Instagram content. DO NOT SLEEP on doing a video of just photos.

I have to call out this video. I should probably repost it. I LITERALLY THREW MY PHONE UP TWO STORIES and recorded a slow-motion video of Esper wondering what the FUCK just flew by. I did not catch my phone, but a bush did, and it survived.

At this time I found some HD versions of old vines. Still quality content.

Discussion about this video